GALVESTON — In an effort to enhance the tourist experience, the Galveston Island Convention & Visitors Bureau will officially launch the city’s Certified Tourism Ambassador program this month.
The CTA program is part of a nationally acclaimed certification curriculum designed to enhance tourism by inspiring members of the hospitality industry — from hotel managers and small business owners to attraction employees and volunteers — to contribute in making every visitor encounter a positive experience.
The program provides training to help participants increase their knowledge of the destination and raise the quality of customer service. The Galveston Island CVB is partnering with the Galveston Chamber of Commerce on the program.
“Galveston’s tropical atmosphere, rich history and world-class attractions already make it an entertaining and charming place to visit, but we know the people of Galveston are what truly make a difference in delivering an unforgettable experience,” said Meg Winchester, director of the Galveston Island Convention & Visitors Bureau.
To become a CTA, members of the hospitality industry must complete a reading curriculum, a four-hour CTA class and an open-book test.
Galveston CTA classes will be offered May 19 through June 20 at the Galveston Chamber of Commerce, 2228 Mechanic St. To sign up, visit the Galveston Island Visitor Center at Ashton Villa, 2328 Broadway, or register at www.ctanetwork.com.